How to Review Site Architecture for SEO
Assess whether site structure supports organic visibility.
Read How to Review Site Architecture for SEOSearch Notes
Notes, guides and breakdowns for people who need to make better SEO decisions. More independent publication than generic blog.
Assess whether site structure supports organic visibility.
Read How to Review Site Architecture for SEOLatest published notes
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Assess whether site structure supports organic visibility.
Read How to Review Site Architecture for SEOUnderstand crawl budget without overcomplicating it.
Read Crawl Budget for Large Websites: What Actually Matters?Find pages with no useful internal links.
Read How to Find and Fix Orphan PagesUnderstand which type of audit is needed.
Read SEO Audit vs Technical SEO Audit: What Is the Difference?Plan an audit for a complex website.
Read How to Scope an SEO Audit for a Large WebsiteExplore why SEO audit recommendations fail to get implemented — from stakeholder friction to unclear priorities — and how to move work forward effectively.
Read Why SEO Audit Recommendations Do Not Get ImplementedLearn how to turn an SEO audit into a prioritised action plan your clients can follow, with practical steps for consultants who need results,…
Read How to Turn an SEO Audit Into an Action PlanA practical content audit framework to help you decide whether to keep, improve, consolidate or remove pages — and how to prioritise the work…
Read Content Audit Framework: Keep, Improve, Consolidate or RemoveLearn how to spot keyword cannibalisation across your site, identify pages competing for the same queries, and decide whether to merge, redirect or reoptimise.
Read How to Spot Keyword CannibalisationUse this SEO migration checklist before launch to protect your rankings, validate redirects, confirm indexability, and avoid the most common migration errors.
Read SEO Migration Checklist Before LaunchDiscover what to monitor after a website migration — from ranking changes and crawl errors to redirect performance — to catch problems before they…
Read What to Monitor After a Website MigrationFrom faceted navigation to duplicate product pages, these are the ecommerce SEO issues that are easy to miss but quietly cost your site organic…
Read Ecommerce SEO Issues That Hide in Plain Sight