Crawl and indexation review
Crawlability, indexation signals, canonical tags, redirects, status codes, templates and technical blockers.
Main offer
The Visibility Review.
A practical SEO review that shows what is working, what is holding the site back, and what to fix first.
What it is
An SEO audit built for decisions.
The Visibility Review is designed for businesses that know organic search matters, but need a clearer view of what is actually stopping performance from improving.
It brings technical SEO, content performance, site structure and search opportunity into one prioritised action plan. The goal is simple: know what to fix first and why.
Pricing
From £1,250
Final pricing depends on site size, complexity and support needed.
Included
What you get.
Content performance review
Which pages are working, which need improvement, which overlap, and where search demand is being missed.
Internal linking and architecture
How important pages are connected, where authority is being wasted, and which routes need strengthening.
Action plan
A clear action plan ranked by impact, effort and urgency, written for the people who need to approve and implement it.
Who it is for.
- Ecommerce and publishing sites with lots of templates, URLs or content decisions.
- Teams that know SEO matters but need a clear order of priority.
- Businesses preparing technical, content, migration or redesign work.
- Agencies that need a senior SEO review before client delivery.
Who it is not for.
- Brands looking for a generic monthly SEO report with no implementation plan.
- Very small brochure sites where a lighter review would be enough.
- Teams that only want keyword volume lists without technical or content context.
- Anyone expecting instant rankings rather than clear, practical direction.
Deliverables.
- Prioritised SEO findings and recommendations.
- Technical, content and structural observations in plain English.
- Action list grouped by impact, effort and urgency.
- Optional walkthrough call to explain the work and next steps.
Typical shape.
- Scope confirmed after a short discovery conversation.
- Access requested for crawl, analytics and search performance data.
- Review delivered as a focused action plan rather than a bloated report.
- Follow-up support available if your team needs help implementing fixes.
Sample output
What the action plan looks like.
The final shape depends on the site, but the review is built to make decisions easier. Findings are grouped by theme, impact and implementation route.
Priority 1
Fix what blocks discovery, crawling or indexation.
These are the issues that stop important pages being found, understood or retained in search. Examples include accidental noindex rules, broken canonical signals, redirect chains, blocked templates, duplicate URL patterns, or important pages buried too deep in the site.
- Issue and affected page type.
- Why it matters commercially.
- How to validate the problem.
- Recommended fix and owner.
Improve pages that already have search potential.
This part looks for existing pages that should work harder. That can include content gaps on category pages, weak internal links, thin templates, cannibalisation, missing supporting content or pages that rank but do not satisfy intent well enough.
Plan the work that compounds over time.
Not every recommendation needs to be fixed tomorrow. Longer-term actions are separated from urgent fixes so the team can plan content improvements, architecture changes, template updates and reporting without losing focus.
How recommendations are ranked.
- Impact: how likely the fix is to affect organic visibility.
- Urgency: whether the issue creates active risk or wasted crawl.
- Effort: how much technical or content resource is needed.
- Confidence: how clearly the data supports the recommendation.
See a real example.
Findings, scored areas, priority tables and recommended fixes drawn from an actual engagement.
View a sample Visibility Review outputFAQ
Visibility Review questions.
How is this different from a standard SEO audit?
The focus is prioritisation. The review does not just list issues; it explains what matters, why it matters and what should happen first.
Do you need access to our tools?
Ideally, yes. Crawl data, Google Search Console, analytics and CMS context help make the review more useful. If access is limited, the scope can be adjusted.
Can you help after the review?
Yes. Follow-up support can include implementation guidance, dev-ticket shaping, QA checks, content decisions and measurement after fixes go live.
Is pricing fixed?
The Visibility Review starts from £1,250. Final pricing depends on site size, complexity and the level of support needed. A simple scope can be agreed before work starts.
No bloated reports. No vague next steps.
Book review